
Observation
“This is Wayne, he used to be the CMO of the Padres.”
“This is Wayne, he used to be the CMO of the Padres.”
Observation
What will it say after your name when you pass away? 🤔
I saw this and every post about George Wendt’s passing referenced NORM! 🍻
When I used to travel to speak to minor league players about brand and social media, I would always say:
“For the rest of your lives, you will be ‘your name’ followed by, who played for this team.” ⚾
For athletes and actors, their fame shaped their story. As the world has changed and we all have the opportunity to share more of our lives with an audience and help shape the story and narrative around our lives, I wonder… what will our final headlines look like? 📖
RIP George Wendt, your role made me proud to go work in a bar and build a little community with friends. 🍺💬
#Legacy #Branding #Storytelling #LifeNarratives #RIP #Norm #GeorgeWendt
Experienced By Wayne: The Newsletter
Ideas, observations and lessons from the intersection of business, marketing, sports and experience. Delivered to your inbox.

Observation
“This is Wayne, he used to be the CMO of the Padres.”

Observation
Taking time to care about your “personal brand” doesn’t make you a bad person.

Observation
“If just one of you takes this advice and apply it to your career, then I had a great day today!”

Observation
Unpopular opinion: Sebastian Maniscalco isn't responsible for protecting hundreds of other comedians' income.